New social apps show the market moving beyond one-size-fits-all feeds
TechCrunch reported on 6 June 2026 that newer social apps are trying to create alternatives to Big Tech’s feeds by focusing on interests, creativity and community. The important shift is not simply that more apps are launching; it is that product strategy is moving away from one public algorithmic feed toward smaller, more intentional interaction spaces.
That matters for chat and CRM products because the strongest customer relationships rarely look like mass broadcasting. They look like repeated, context-aware conversations between people, groups, creators, stores and service teams.
Why it matters for Bubbll
Bubbll should treat community and conversation design as core infrastructure, not as a cosmetic social layer. For Thai SMEs, restaurants, hotels, residences and creators, the opportunity is to connect broadcast discovery with private or semi-private chat spaces where intent, history and customer care can continue after the first click.
Sources
- TechCrunch: https://techcrunch.com/2026/06/06/beyond-instagram-introducing-the-next-generation-of-social-apps/
Image: “Artificial Intelligence & AI & Machine Learning” by mikemacmarketing, licensed under CC BY 2.0 via Wikimedia Commons. License: https://creativecommons.org/licenses/by/2.0/